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Below are excerpts from two letters
                   that might be of interest.......................

David Liberman, M.D., President, Computer Trust Corp.

Tel: 617 - 557 - 9264

I am writing you to commend you on the invaluable contribution your group has made to our medical software business, and to me personally.

As you know, when I joined your group several years ago, I was quite skeptical about whether your group would be relevant to me and my business, because my business is so different from any other: our software product is highly technical, and our sale is consultative, informational, and we often sell to large laboratories and hospitals with committees and red tape. Also, I find most behavioral approaches to be touchy - feely and irrelevant.

Since joining your group, I have found that, through the behavioral focus I learned from you, I am more successful in all aspects of sales, support, management, as well as interpersonal relationships apart from the business world.

Because of the ongoing nature and continuous support offered by attending your group regularly, managing and developing business is now easier, more fun, more relaxed, more profitable, and less daunting than ever before. Recently, I presented to a group of physicians, and the chief of the department insulted my product to my face. Naturally, I was hurt and angry, and I saw my investment of time with this prospect, vanishing into puffs of air. In spite of all this, I used the techniques you taught me to understand and draw out and channel the decision-maker’s fears into a commitment to work with us.

I am happy to recommend your group to colleagues who can truly appreciate the value of tapping into a highly talented and truly diverse group on a continuous basis.

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Marge Kunian, President Associated Promotion International and

Marketing, Inc. Tel: 617 - 266 - 6699

Thank you for the privilege of being a part of your Business Development Group. Having been a member for a while, I now realize how invaluable the many lessons that I have learned truly are.

The diverse audience that your group attracts seems to allow growth that I never thought possible. So many new concepts, so many ways of handling behavioral issues have enabled me to understand the necessity of this kind of interchange in dealing with my clients.

It is most unusual to feel so comfortable in a group like this. Everyone seems to simply express their problems and the solutions are all forthcoming. Incredibly, after you listen to all the approaches, you always come up with “the” solution. It always seems to be the perfect one and so easily stated.

Again, thank you for your initial call. I never thought that I would actually look forward to each meeting - so colorful, so humorous, so valuable.

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